Candice Huffine, a model turned athletic wear designer, will be bringing her brand and goal to inspire women to the 37th Wineglass Marathon this weekend. Starting out in high fashion with some of the biggest names in the business she “navigated a career in a space that wasn’t necessarily ever meant” for her, Huffine created a new all-inclusive activewear line DAY/WON.

The overlying philosophy to her brand being to encourage and inspire women to do something every day that make them feel victorious. For her personally? She says there is nothing that makes her feel stronger that crossing the finish line of a race.

Candice Huffine
Courtesy of DAY/WON Candice Huffine

Never having been to the Finger Lakes before the Wineglass Marathon seemed like a perfect fit for Candice and a group of close friends, two of which have never raced in a half-marathon before. The beauty of the region and the thrill of the race are what she most looks forward to. And of course, being in wine country, you can expect to find her at the local wineries. As she says, “a day won is one with wine”.

Candice and her team will join over 6,000 runners as they take on the Wineglass Marathon through Corning and the Finger Lakes on September 30th.

Wineglass Marathon
Wineglass Finish Line courtesy of Wineglass Marathon

For more information on Candice and her line of athletic wear visit her website.